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Greg Mark Gives Tips on Ways to Outperform the Proforma at InterFace Multifamily Southeast

Greg Mark, Pinnacle Senior Vice President, participated in a panel discussion at the November InterFace Multifamily Southeast conference in Atlanta with four other industry leaders. The session, which revolved around ways to outperform the proforma, was moderated by RealPage’s Ed Wolf. The panel discussed a variety of challenges and opportunities operators undertake to drive the performance

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Jennifer Staciokas Panels RealShare Conference in Los Angeles

Jennifer Staciokas, Pinnacle’s Senior Vice President of Marketing & Training, recently had the opportunity to share her thoughts at the RealShare Apartments Conference in Los Angeles, CA on a panel with four other industry experts titled “Baby Boomers, Gen X and Millennials and the Battle over Amenities.” The panel focused on competition for renters, smart

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Jennifer Staciokas Shares Expertise at NMHC OpTech Conference

Jennifer Staciokas, Pinnacle’s Senior Vice President of Marketing & Training, recently had the opportunity to share her thoughts at the NMHC OpTech Conference in Las Vegas, NV on a panel with two other industry experts titled “Lightning Round!: Top Marketing Pros Take on the Top Marketing Trends.” The fast-paced session focused on seven sections –

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Curtis Cardoza Shared his Marketing Expertise at the FAA Annual Conference

Curtis Cardoza, Pinnacle’s Southeast Regional Marketing Director, was a presenter at the recent Florida Apartment Association Annual Conference and Trade Show in Orlando where he spoke alongside Yelp specialist Genna Gold in a session titled “Yelp can help! So much information, so little time.” Curtis opened the session by speaking about the current state of

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Scott Potter Speaks about Customer Service at the 2017 Spectrum Educational Conference

Scott Potter, Pinnacle’s Regional Trainer for the West Coast, recently spoke at the annual Spectrum Educational Conference in a session titled, “What is Customer Service?” The event, which took place in Portland, is one of the industry’s largest in the state of Oregon, drawing an estimated 1,200 visitors and more than 150 exhibitors. Scott opened his

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Alex McGhee Shared his Digital Marketing Expertise at the NAA Education Conference

Alex McGhee, Pinnacle’s Digital Marketing Manager, was a guest panelist at the recent NAA Education Conference in Atlanta where he spoke alongside other industry specialists in a session titled “On Your Best Behavior – User Behavior Testing and Optimized Website Conversion.” The panel, which also included Kelley Shannon, Vice President of Consumer Marketing at The

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David Jolley Shared Multifamily Maintenance Insights about HVAC at the NAA Educational Conference

David Jolley, Pinnacle’s National Director of Maintenance, was a guest panelist at the recent NAA Education Conference in Atlanta in a session titled “Round and Round with HVAC.” Participating alongside factory representatives from Goodman Manufacturing, Carrier Manufacturing and Paul Rhodes, Director of Maintenance Training for NAA, David and the panel discussed where the industry might

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Rick Graf Participates on Three Panels at the 2017 NAA Education Conference & Exposition

Pinnacle’s President & CEO Rick Graf took the stage on three separate occasions at the NAA Education Conference & Exposition, where approximately 10,000 people gathered in Atlanta to share innovative ideas and practices involving the multifamily industry. “Finding the Cure for Community: (Why) Won’t You Be My Neighbor?” In his first session, Rick participated in a discussion

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Jennifer Staciokas Takes an Active Role at the 2017 NAA Education Conference & Executive Forum

Jennifer Staciokas, Pinnacle’s Senior Vice President of Marketing & Training, recently had the opportunity to share her thoughts at the National Apartment Association Education Conference & Executive Forum in Atlanta, Georgia on three different panels. Growing Your Own: Lessons in Organic Talent Development The session focused on sourcing high potential talent, identifying “future role” profiles, examining insights

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Rob Martin Panels Canadian Conference Lessons on Lease-up for Apartment Developers

Rob Martin, Rhapsody’s Senior Vice President, recently took part in a panel discussion at the 6th Annual North American New Apartment Construction and Mixed-Use Symposium and Expo in Toronto, Ontario. Rob and three other industry experts talked about ways their respective companies were approaching lease-ups for new purpose built rentals in Canada in a

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