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Sneak Peek: Best of SXSW 2019

Crowds of people having fun on a music concert

Sneak Peek: Best of SXSW 2019

Countdown to March 8th!

The South by Southwest festival and conference needs no introduction, regardless of where you live. SXSW is one of the most coveted places for any musician to perform and now features films, interactive media, technology, comedy and multi-media arts across the board. It’s pretty overwhelming to think of all that’s going on in Austin from March 8 to 17, so here’s a sneak-peek guide to some of the best happenings in more than 50 venues across the city.


SXSW is a huge festival in its own right, but it’s actually a collection of individual eclectic festivals tucked within the limelight, most of them occurring concurrently. Put the SXSW Comedy Festival on your list to enjoy some of the biggest names and upcoming newbies in the sub-world of comedy from March 8 to 16. The SXSW Film Festival takes place on the same days, featuring everything from documentaries to searing dramas and provocative genre-specific shorts. The Film Awards ceremony takes the stage on March 12 at Paramount Theatre. Live music steals the show from March 11 to 17, and most agree that it’s best to just stumble aimlessly into surreal pockets of ingenuity at every turn.  

Showcases and Happy Hours

Some of the best behind-the-scenes parties are free and open to RSVPs from the public. Others require quite a bit of wrangling. But remember there’s a whole lot going on in Austin during SXSW, and tickets are getting bartered and traded on every corner. Try your luck at getting invites to some of the best: the Boot Scootin’ BBQ Happy Hour, San Jose Showcase, the Great Big Story “World of Wonder”, and the Playground Pop-up for entrepreneurs.

Keynote Speakers

From March 8 to 16, get ready for inspiration from the mind-benders of tech and creative arts, as well as keynote speakers and panels for the individual festival tracks. Covering everything from politics to social issues, technology, cryptocurrency, cannabis, design and more, here are a handful of speakers to home in on:

Trevor Noah and The Daily Show “News Team” Panel Hard with Jake Tapper. This is a features session discussing the fast-paced media cycle, its effect on late-night comedy, and how The Daily Show approaches social issues, race and politics.

Lance Bass. The former NSYNC singer holds a forum on the worlds of acting, writing, producing, hosting and branching out as an entrepreneur, cosmonaut and philanthropist.

Priscilla Chan. The pediatrician, former teacher and co-founder of the Chan Zuckerberg initiative with her spouse Mark Zuckerberg discusses leveraging technology to address some of earth’s most challenging dilemmas – eradicating poverty and disease, promoting education, and reforming the criminal justice system.

Alexandria Ocasio-Cortes with Briahna Gray. The newly elected Congresswoman Alexandria Ocasio-Cortez joins Briahna Gray, the senior politics editor at The Intercept, for a showcase on cities, government, politics, identity and culture.

Austin is a lively city throughout the year, but it’s always nice to have your own private space. Call today for a tour of our Austin apartment communities and to learn about move-in specials.